Media Committee

Purpose

Develop integrated strategies for IADD's use of electronic media to engage prospective & existing members and make communications & services accessible.

Projects

• Implement a communications strategy to create high levels of satisfaction among global users of IADD's electronic media (websites, social media and online community)
• Post on social media to promote membership and marketing messages, technical content and audio/video products (note: technical and educational content is created by Education and Technical Services)
• Conduct interviews and create podcasts to be posted monthly
• Develop ways to moderate and measure the effectiveness of existing social media sites
• Maintain and evolve IADD's social media policies & guidelines
• Oversee IADD's websites and makes suggestions as to content, functionality and design
• Identify additional activities that should be undertaken to ensure global outreach